A founder who answers. A teammate who never sleeps.

Rectify is the ops hire for small SaaS teams. Quanta runs the work around the clock. I make sure it’s done right, and when you need a human, you get me.

The promise ↓
Umar Lateef, founder of Rectify
Umar LateefFounder, Rectify

Founder’s Promise

Quanta, the AI ops hire inside Rectify
QuantaAI ops hire
On shift 24/7

The promise

To every founder who uses Rectify,

  1. I’ll answer you myself. Email me or message me on LinkedIn and you’ll get me, not a bot. Quanta looks after your customers. I look after you.
  2. I’ll build in public. What we’re shipping, what broke, what I got wrong. The roadmap and the changelog are public, and so am I.
  3. Your feedback steers the roadmap. Vote on what you need and watch it move. If enough of you ask for it, we build it.
  4. Honest pricing. No enterprise markups and no surprise bills. The cap on AI usage is yours to set.
  5. If Rectify isn’t working for you, tell me. I’d much rather fix it than lose you.
Umar LateefUmar Lateef, Founder, Rectify
Connect on LinkedIn Email umar@rectify.so

The team

Small team. Big shifts.

Umar LateefFounder

Product and customers. Co-founder of Earlybird. Talks to founders every single day.

Connect on LinkedIn
QuantaAI ops hire

Support, bugs, feedback, roadmap, changelog and uptime. Hired on day one. Has never taken a day off.

On shift now
Two engineersEngineering

The developers who build Rectify with Umar, as obsessed with the problem as he is. They ship, Quanta runs it.

Why Rectify exists

A front-row seat.

Before Rectify, I co-founded Earlybird, where we help SaaS founders launch through lifetime deals. That gave me a front-row seat to hundreds of products: their launches, their Slack channels, their support queues, and their late nights.

Then building got fast. Running didn’t.

AI changed how software gets made. Founders I knew started shipping in an afternoon what used to take a month, with Cursor, Claude and Lovable doing the heavy lifting.

But everything around the product stayed slow: vague bug reports, a support inbox that never empties, feature requests in five places, release notes nobody writes, the outage at 3am.

They could build a feature in twenty minutes, then lose the evening running it.

So we built the other half.

Rectify started as the fastest way to fix a bug: Quanta would tell you why something broke and how to fix it. Founders kept asking it to do more. So now it does.

Today Quanta answers customers from your docs, triages bugs with the session replay attached, puts feedback on your roadmap, writes your changelog, watches your uptime and calls you when something matters. No dashboards to learn. You just ask.

You build it. Rectify runs it.

What we believe

Four things we won’t compromise on.

01Founders should build.

Everything that isn’t building your product is our job. That’s the whole point of Rectify.

02No learning curve.

If you can type a sentence, you can run Rectify. Ask Quanta in plain English and it does the work.

03Small on purpose.

A small team means you talk to the people who build it. No account managers, no ticket queue.

04No enterprise markups. Ever.

Fair pricing, and a cost cap on AI usage, so you’re always in control of what you spend.

Building in public

Follow the build. My door is open.

Every release, every vote and every lesson, out in the open. If you want to talk about Rectify, your product, or building a SaaS with AI, reach out. I read everything.

LinkedInTalk to UmarConnect and say hello. I reply.↗ RoadmapSee what’s nextVote on what we build.↗ ChangelogSee what shippedEvery release, written by Quanta.↗ BlogRead the notesLessons from building with AI.→

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